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 Louise's professional career prior to starting SMSI was in account management with media giants such as CBS Television, the NBC Station Group and MMT Sales. Among her other achievements include being voted "Best & Brightest" by Advertising Age and the ad agency community. She has lectured at Northwestern University and University of Miami on event marketing and is bilingual in Spanish/English.

 Ventura Associates, Inc., a premier marketing and sales promotion agency, has been servicing marketers and their agencies since its founding in 1971. In 1984, the company was acquired by Mickelberry Communications, Inc., a privately-owned investment firm with holdings in the communications service business.

A ‘Star’ is born-at least for the day-after Ventura Associates, The WB Television Network and Kmart select the ‘Look the Part, Get the Part’ Contest Winner

(New York, NY) A WB Television Network fan will have the chance to be a Star for a Day thanks to Kmart’s ‘Look the Part, Get the Part’ Contest executed by Ventura Associates. Not only does the winner receive a chance for a ‘Walk-on Part’ on The WB, he or she also takes a once in a lifetime trip for 4 to Los Angeles.

Designed to provide Kmart with a way to advertise its marketing partnership with The WB, ‘Look the Part, Get the Part’ also increased traffic in their stores, with national print and in-store signage advertising the contest.

The ‘Look the Part, Get the Part’ Contest generated a considerable response. Ventura Associates’ staff judged over 2,700 entries prior to selecting a top 100 for Kmart and The WB’s perusal and final winner selection.

About Ventura Associates:
Ventura Associates, Inc., a marketing and sales promotion agency, has been servicing marketers and their agencies since its founding in 1971. In 1984, the company was acquired by Mickelberry Communications, Inc., a privately-owned investment firm with holdings in the communications service business.

Renée Azoulay Returns to Ventura Associates as Senior Director, New Business Development

--Promotions Agency Brings Back Azoulay--

(New York, NY, November 2004) Renée Azoulay, renowned as a marketing and promotional consultant to leading companies, has rejoined Ventura Associates, Inc. as Senior Director of its New Business Development sector.

“We’re thrilled to have her back,” commented Lisa Manhart, Executive Vice President, Sales and Marketing.

Azoulay is rejoining an agency that has provided extensive experience with games of chance, expanded into interactive and online promotions, and has been called on by most of the Fortune 500. She will lead Ventura’s efforts in the government sector doing substantial work with the U.S. Postal Service, an account that demands strong interpersonal and troubleshooting skills.

Azoulay’s career has encompassed a marketing and research background. She served on multiple marketing teams at Bristol Squibb, where she played a key role in the planning and execution of marketing programs for leading OTC brands. Additional direct marketing experience at BBDO complemented her forte, relationship building.

About Ventura Associates:
Ventura Associates, Inc., a marketing and sales promotion agency, has been servicing marketers and their agencies since its founding in 1971. In 1984, the company was acquired by Mickelberry Communications, Inc., a privately-owned investment firm with holdings in the communications service business.
 

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