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Winning with Prize
Promotions: The Prize Promotion Handbook provides a hands-on guide to the development and
use of game promotions to motivate desired actions. It includes clearly stated
objectives, carefully spelled-out mechanics, and a host of case histories to
show specific applications and results experienced by others. All in all, it is
a comprehensive and convenient approach to an important part of the marketing
process.
Whether
novice or seasoned professional, our practical guide to game promotions will
help increase the effectiveness of your overall marketing effort by showing you
a variety of ways to motivate employees, distributors, retailers and customers.
The book is designed so you can return to it time and again to stimulate your
own thinking, avoid common pitfalls, review the experience of others and plan
your own game promotions.
We
are pleased to offer this guide for $49.00 (US), which includes shipping and
handling (NY orders should include the appropriate sales tax). Send your check
or money order (payable to Ventura Associates, Inc.) to:
Prize
Promotion Handbook
Ventura
Associates, Inc.
1040
Avenue of the Americas, 20th Floor
New
York, NY 10018-3703
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